NatureSmart Expeditions is a community-based tourism enterprise focused on tourism value-addition. It facilitates visitors to make their visits have more environmental, social and economic impacts in the host community through carbon footprint neutralization; volunteer tourism placements; a conservation museum; and eco-accommodation.

These activities are complemented with tourism advocacy and micro-delivery. Community members are active participants in the enterprise; the enterprise raises awareness of the value of the local ecosystem and cultural heritage to foster engagement and participation in community-based conservation.