Farmers Fresh Zone
An agritech startup connecting rural farmers with urban consumers
Farmers Fresh Zone works on the production side of the value chain to improve predictions about market demand and margins through algorithms, and to standardise practices among farmers. By collecting and selling organic produce through a shortened value chain, the enterprise ensures transparency over how food is produced and sold.
The produce is marketed through multiple channels, including a website, stores, stalls, and a subscription service. They also sell value-added products like juices and salads.
Indian Angel Network Impact Fund is a social start-up investment fund that provides mentorship and investment to Farmers Fresh Zone.
National Institute of Agricultural Extension Management offers trainings and gives access to various resources in the industry.
Kerala Start-up Mission supports and nurtures local start-ups and has helped Farmers Fresh Zone access seed loans and other resources.
Malabar Innovation Entrepreneurship Zone is an incubator that encourages innovation and sustainable development as is currently incubating Farmers Fresh Zone.
The SEED Low Carbon Awards 2019 in Ghana, India, Indonesia, South Africa, Thailand and Uganda are sponsored by the International Climate Initiative (IKI) of the German Federal Ministry for the Environment, Nature Conservation and Nuclear Safety (BMU).